Job Description

We are looking to recruit a dynamic and high performing Head of Marketing & Communications to work with us on the next chapter of our exciting journey. We are seeking someone with the creative vision and energy to build our profile as a facilitator and thought leader for innovative sector leadership and positive social change.

Job Description

Clore Social Leadership is one of the UK’s most respected leadership development providers for social purpose and non-profit leaders. We support and develop exceptional social sector leaders who are changing the world and serving disadvantaged and underserved communities across the UK and globally.

Since 2010, Clore Social Leadership has supported over 4,000 individuals from nearly 3,000 social sector organisations. Through our transformative skills and development programmes, we empower individuals from local grassroots initiatives to global organisations to become agents of change. In partnership, we have developed leadership programmes for people with lived and/or learned experience of racial inequalities, youth services, immigration systems, criminal justice systems, social immobility, homelessness, gender inequalities, health inequalities and climate change.

We are at a turning point in growth and transformation for the organisation. You will amplify Clore Social’s brand and thought leadership and grow our revenue streams, audience and engagement by developing impactful, multi-channel B2B and B2C marketing and communications campaigns for our new and existing programmes and products.

The Head of Marketing & Communications will be part of our small, focused team of 8. They will work alongside the CEO and the rest of the organisation, providing the opportunity to contribute to our wider strategic aims. 

Role Description

The Head of Marketing & Communications is responsible for: providing strategic and creative leadership to build Clore Social Leadership’s profile and brand; achieving revenue and participant targets; and building engagement campaigns to support our work. This includes:

• Growing revenue streams and audience size and engagement by developing successful multi-channel marketing campaigns for our expanding range of leadership development programmes and products.
• Working collaboratively across the organisation on profile and engagement building activities. This includes showcasing programme and participant impact, developing and delivering an alumni relations strategy, as well as developing and project managing campaigns and events aligned to organisational goals.
• Collaborating with the CEO and the Director of Development to support the establishment of commercial partnerships with promotional assets.
• Growing and protecting the Clore Social Leadership brand, acting as the brand guardian across the organisation.
• Contributing to digital transformation, working across the organisation to ensure that digital platforms are used and maximised as a marketing and analytical tool, as well as provide the best possible user experience.
• Being responsible for the overall management and optimisation of our website, ensuring its functionality, performance and user experience. 
• Managing external partners and agencies to develop and execute a digital marketing strategy to achieve organisational objectives.
• Ensuring compliance with data protection regulations and maintaining the privacy and security of our data assets, as the appointed Data Protection Officer.
• Investigating and implementing evaluation and monitoring processes for all marketing and communications activities, including regularly producing reports for partners, funders, the senior leadership team and Board of Trustees.
• Developing and managing the Marketing & Communications budget.
• Line managing the Marketing & Communications Coordinator.

Reporting relationships

This role will be managed by the CEO and will line manage the Marketing & Communications Coordinator.

Person Specification

This role is likely to suit someone who is ambitious and keen to make their mark. You will have a strong track record in developing high profile engagement campaigns. You will be a bold and imaginative professional who will take Clore Social into a new space, focusing on increasing and enhancing our reach and impact. You will be a confident, persuasive communicator who is also hard working, with a strong attention to detail. 

You will bring your experience gained in a commercial environment, or delivering commercially-successful products, to help us build our leadership development products.

You will join an experienced, talented and friendly team in a fast-moving organisation during an exciting period of change.

As a team-player in a small organisation, you will balance strategic thinking with hands-on delivery, working independently and collaboratively to achieve goals. 

Personal qualities

• Flexible: Adaptable to a fast-moving environment that responds to sector needs
• Focused: Able to think analytically, analyse data and extract key messages. Strong attention to detail
• Creative: Proven ability to think creatively and deploy ideas innovatively 
• Courageous: Able to challenge the status quo to seek continuous improvement and innovative solutions
• Curious: Lifelong learner, actively engages in personal and professional development 
• Passionate: About the power of learning and development in catalysing social change

Skills & Experience - (E=essential, D=desirable)

Marketing & Communications

• Strong track record in developing, project managing and delivering successful, multi-channel marketing campaigns (E)
• Experienced at leading and developing impactful brand and profile-raising campaigns (E)
• Thorough understanding of developing and delivering engagement campaigns (E)
• Demonstrable digital skills and strong awareness of digital trends (E)
• Strong copy writing and copy editing skills, ranging from social media ads to longer form content (E)
• Experience with graphic design tools e.g. Canva (E)
• HTML coding (D)
• Experience with Google Suite, Canva, Salesforce (D)

Interpersonal skills

• Exceptional communications and interpersonal skills and the proven ability to build relationships, securing buy-in and building credibility at the most senior levels (E)
• Ability to craft inspiring, clear and effective content tailored to diverse audiences, ensuring messages resonate and drive engagement (E)
• Track record of driving change, fostering a culture of ideas and innovation, and instilling new thinking amongst colleagues (E)
• An empowering, collaborative and inspiring line manager, committed to the healthy development and growth of their team (E)
• Ability to demonstrate a passion for social impact and leadership development in a social sector context (D)

Analytical skills

• Exceptional problem solving skills, with a good mix of evidence-based decisions balanced with pragmatism, flexibility and common sense (E)
• Financially astute and analytical with a proven track record of developing and managing departmental budgets (E)

Hours and place of work

This is a full-time role to be fulfilled over a 35-hour week, within core working hours (Mon-Fri, 10am–4pm UK time), with flexibility as required.

This is a hybrid role with one day a week in our shared office space in London (Better Space, 127 Farringdon Road, London EC1R 3DA), the travel costs of which must be covered by the individual. We are open to discussing this arrangement further to accommodate individual needs and preferences.

Further UK travel will be required on occasion, the costs of which would be covered by Clore Social Leadership.

Terms, pay and benefits

• This is a permanent contract.
• Salary for this role will be £45,000 - £50,000.
• The post holder is entitled to 25 days of annual leave, in addition to UK statutory holidays.
• The office is closed for one week during the winter festive period (25-31 December), providing an additional three days of annual leave in addition to the above allocation.
• You have the option to join our contributory pension scheme. The employer's contribution is 3% with a minimum employee contribution of 5%.

Application process
We are committed to fostering an inclusive environment. We value and respect every individual, regardless of their race, gender, age, sexual orientation, disability or background, and actively seek to eliminate bias, promote equality and provide equal opportunities for all to showcase their talents and be evaluated solely on their qualifications, skills and potential. We conduct a blind recruitment process to ensure fairness and equity by anonymising applications, removing names and identifiable information.

If you are passionate about making a profound impact and thrive in a dynamic, values-driven environment, we encourage you to submit an application.

Please apply through Charity Jobs. You will be asked to send:

• Your CV (two pages max.), including relevant work experience.
• A cover letter (one page max.), which addresses your suitability for and interest in the role.
   

Key dates
Applications close: 12:00pm Monday 6 January 2025
First round interviews (online): Thursday 16 January 2025 (flexibility can be offered)
Final interviews (in person): Wednesday 22 or Friday 24 January 2025 (flexibility can be offered)

Travel expenses for in-person interviews will be reimbursed on submission of valid receipts.

In line with the Equality Act 2010, we are committed to offering reasonable adjustments throughout the recruitment process and beyond. 

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Clore Social Leadership is committed to a policy of equality and diversity.

Registered charity number: 1136727